How to Offer Free Shipping: Options and Strategies

The success of any free shipping strategy is based on shipping fees paid and profit margin.  If you are thinking about implementing this option in your online store, find out what factors you should consider before taking the plunge. How to Offer Free Shipping in E-commerce There are two main ways to offer free shipping: …

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How to Avoid Cart Abandonment in Ecommerce

Shopping cart abandonment It’s a painfully real challenge for retailers of all sizes and segments. Fortunately, there are strategies ecommerce sites can adopt to prevent this from happening and increase conversion rates. Factors that drive shopping cart abandonment According to research UPS 2019 Pulse do Online Shopper, the four main factors contributing globally to cart …

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7 Tactics to Boost Your Online Sales with Social Media

Social media platforms have emerged as powerful tools for entrepreneurs to promote their brands, acquire quality leads and increase their revenue with online sales.  Specifically for ecommerce, these channels are one of the best ways to market products and services efficiently. How to increase your online sales using social media It has been a while …

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6 reasons why online reviews are essential for your brand

From electronic equipment to health services, it is rare for a person to make a purchasing decision without first researching different options on the internet and reading several online reviews left by those who have already tried the product/service.  For this reason, getting satisfied customers to leave their testimonials is increasingly important for e-commerces in …

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6 Social Commerce Strategies to Boost Sales

Social Commerce it’s where social media and e-commerce meet. In recent years, networks like Instagram, Facebook, YouTube and TikTok have created features that allow purchases within their platforms, and this has created new revenue streams for brands around the world.  It is expected that by 2030, social commerce revenue will reach 6.2 billion dollars worldwide, …

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Shipping for e-commerce: How to calculate freight cost

When opening an online store, some factors related to its operation must be considered very carefully, such as the shipping for e-commerce costs. You need to understand how this quote works, so that your e-commerce can offer the best shipping options for your customers. How to calculate shipping for e-commerce Freight rates are the price …

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Checkout in e-commerce: how to improve the customer experience

Ecommerce owners generally focus their attention on marketing and sales, which is obviously important. However, there is another crucial element for conversions: the customer experience when closing a deal, that is, at the checkout. The checkout process is where you turn visitors into customers. It doesn’t matter how effective your marketing is if you can’t …

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Shopping cart abandonment: learn more about how to reduce it

Do you want to increase the amount of finished sales in your e-commerce? Check out how to reduce shopping cart abandonment rates in your online store! Imagine that you are in a supermarket doing your monthly shopping and running errands. You enter the store, and soon start filling your cart with all kinds of food, …

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Online clothing store: 5 ideas to conquer this market

Want to take your online clothing store to new heights? Keep an eye on the tips we have separated for your business. Build a successful online clothing store using delivery Many businesses who were already established in the market are now going online. In every sector of retail, sellers that normally work in physical stores …

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