Entries Written By Anna Dora
6 Important measures to ensure e-commerce security
Far beyond a pleasant and functional website, there is another conversion element that most online stores need to consider from the beginning: e-commerce security. How to ensure e-commerce security Who manages an online store knows that e-commerce websites are one of the main targets for hackers and fraudsters. The large amount of user IDs, personal …
6 most popular payment methods for ecommerce
Offering different payment methods in e-commerce is a great way to avoid cart abandonment and encourage the customer to complete the purchase. If in the past credit cards were the only option accepted by many online stores, today there are several payment methods that buyers prefer to use. Why provide different payment methods in ecommerce? …
Inventory strategy: how to create one for your e-commerce
Having an inventory strategy can help you track your inventory consistently across your supply chain so you always have enough product to meet demand. In this article, we will understand better about what this strategy consists of, why it is important and what to consider when developing one for your e-commerce. What is an inventory …
AI in eCommerce: data, applications and trends
The use of AI in eCommerce and its countless possibilities for business has never been so discussed. Currently, e-commerce is one of the leading adopters of Artificial Intelligence, with use cases ranging from personalized product recommendations to price optimization, smart logistics and sales/demand forecasting. In this article, we will see how AI allows retailers to …
Strategies for using discount coupons in your online business
Discount coupons are a marketing strategy widely used in e-commerce to increase conversion rates and customer loyalty. However, the question remains: how can retailers offer discounts and still meet revenue and profit targets? Let’s find out. What are discount coupons? A discount coupon is a special code made available by stores to give an extra …
6 Ways to Use Chatbots to Increase Sales in Ecommerce
Interacting with your audience at each stage of the sales cycle becomes easier when you can count on chatbots. A computer program designed to simulate human conversations, this feature uses natural language processing (NLP) to understand and respond to users’ questions or commands. In this article, we will explain different ways to use chatbots on …
How to Provide Excellent Delivery Service
Anyone who works with sales through e-commerce knows that offering a good delivery service to the customer is essential to guarantee their satisfaction and consequent loyalty. Understand why shipping is so important for the growth of your online store and how to guarantee its quality. Role of delivery in the growth of e-commerce With over …
Express delivery: what it is and what are the benefits for your online store
The agility in sending orders is a factor that greatly influences online consumer evaluation and satisfaction. Aware of this, entrepreneurs are increasingly looking for partners who offer express delivery. To start 2025 off on the right foot, learn more about how express delivery works and how it can boost sales in your e-commerce. What is …
Parcel tracking in e-commerce: understand its importance
Running a business that ships products to customers can be quite stressful. After all, dealing with consumer expectations is not easy, which is why parcel tracking is so important in e-commerce. 7 Advantages of tracking orders in e-commerce Used to express delivery, online consumers expect to receive their orders faster and faster. With the popularization …
Delivery Options for Ecommerce
There is no one-size-fits-all shipping strategy for ecommerce. The delivery options for your business will depend on your audience, margins, product and several other factors. As a general rule, offering varied shipping options helps reduce shopping cart abandonment and increase conversions. 4 delivery options for e-commerce Let’s start by talking about four delivery options to …
